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What’s your story? Ever ask someone that? Ever been asked that? It’s a common ice-breaker. There’s a reason this question ...

Clarity.So few brands have it. Fewer still know how to achieve it. And even fewer live it every day. Most ...

It’s simple economics.  Trade can make everyone better off, and that is why we are not all building our own ...

On July 1, 1941, the first television commercial aired on what is now WNBC. It was a 10-second advertisement for ...

On Friday, May 20, INK hosted 38 students from St. John’s Episcopal School in Rancho Santa Margarita to help us ...

The profession of an artist and designer are different and also inherently linked. Generally speaking, an artist does not need ...

Every year more companies are creating content for April 1st and surprising consumers with jokes and pranks in funny and ...

The play button is the lead singer of any video player’s UI (user interface) ensemble. It’s the biggest, it’s used ...

I’ve been reflecting on the idea of operationalizing brands this quarter as it relates to our clients and to us. ...

Media Contact: Kelly Reeves KLR Communications kellyr@klrpr.com 949-769-3663 In An Effort to Meet Continued Agency Growth, The Brand Activation Company ...